Why Software companies use The Jungle
Most intuitive platform on the market
To deliver feedback faster
To streamline production
To ensure smooth hand-offs
Introduction
A leading software development company specializing in creating cutting-edge HRTech for businesses worldwide wanted to showcase its latest software product. They wanted to create an on-location commercial in their Dallas, Texas HQ and have a streamlined production process from start to finish.
Objective
The HRTech company aimed to develop a visually stunning and engaging commercial that effectively communicates the benefits of their new software to their growing customer base. They were seeking a streamlined production process that incorporated efficient script development, seamless pre-production planning, internal and external team communication, and up-to-date post-production engagement.
Utilizing Script-to-Screen-Experience
Align and Script Design
The HRTech company expressed a strong desire to actively participate in the script development stage, collaborating closely with our creative team to provide guidance throughout the process. The Script-to-Screen-Experience is designed with an intuitive interface that allows real-time collaboration, making it easy to refine the script by incorporating feedback and ideas from various stakeholders.
Saving Time in Pre-Production Planning
Previously, the HRTech company struggled to find old scripts, past commercials, and archived conversations, resulting in wasted hours as they aimed to familiarize new team members with the company's brand values, unique selling points, and creative vision. However, within the initial week of utilizing the platform, the entire team became fully immersed and embraced it at an unprecedented pace, surpassing the adoption rate seen since its launch.
Within just one week of utilizing the platform, the HRTech company successfully accessed all their previous commercials and recent storyboards. They were able to pinpoint key areas of focus crucial for creating impactful commercials, thus ensuring a successful outcome.
Align and Script Design
The HRTech company expressed a strong desire to actively participate in the script development stage, collaborating closely with our creative team to provide guidance throughout the process. The Script-to-Screen-Experience is designed with an intuitive interface that allows real-time collaboration, making it easy to refine the script by incorporating feedback and ideas from various stakeholders.
On-Location Production Real-Time Communication
Real-time communication can happen whenever, wherever, which was a feature that made all of the difference for the HRTech company. On day two of the five-day shoot the Chief of Marketing had a last-minute obligation and wasn't able to be on set. Through the Script-to-Screen-Experience platform, he was able to message the crew to get a scene-take shot that we originally cut in pre-production.
Real-Time Behind The Scenes
Never been on set, but your curiosity has always led you to wonder what goes on behind the scenes.
Perhaps your Social Media team is in search of fresh content to share. Regardless of the situation, the Script-to-Screen-Experience is here to cater to your needs. Whether you want to stay updated or enhance your social media presence, we have got you covered.
HRTech made the most of the BTS feature and their social media team enthusiastically embraced the daily video content. They even made a special request for us to film BTS footage using our VHS camcorder, aiming for an authentic old-school visual representation of the commercial shoot's day-to-day activities.
Post-Production
After the on-location shoot, our post-production team had a call with HRTech to confirm they were happy moving into post-production. With the Script-to-Screen-Experience media management tools, HRTech was easily able to follow along, ensuring everything was running smoothly.
Watch Party
The Chief Marketing Officer was so thrilled with the final product that they decided to use our newest feature, Watch Party. The marketing team sent out an email one week before the premiere of the commercial. Without giving too much away, it was a major success!! And 98% of the company came to the viewing.
Benefits That Keep Giving
By utilizing the Script-to-Screen-Experience, HRTech achieved some very impressive results.
347K
unique visitors
on website
391%
increase in subscribers
on YouTube
9
consecutive days trending on Twitter
Conclusion
By leveraging the Script-to-Screen Experience, HRTech successfully orchestrated a smooth and efficient on-location commercial production. From pre-production planning and script development to on-location shooting and post-production editing, the platform's comprehensive set of tools and collaborative features streamlined the entire process.
